We all have websites, don't we? But let's face it: most websites are created and managed like brochures, because we want to tell consumers everything abour our company on the site. Website structure and user friendliness sucks in most cases.
Read more »Some people think that being a Conversation Manager is only about monitoring conversations on social media and responding to those messages. Those of you who really understand what conversation management is about, know that observing & participating in online conversations is only one aspect of the tasks of a Conversation Manager.
Read more »This job description could help in case you are looking for a Conversation Manager in your company. All feedback to increase the clearness and effectiveness of this job description is more than welcome.
Read more »72% of Internet users are part of at least one social network, which translates to 940 million users worldwide. These are the results of a global study among 2,800 internet users carried out by research agency InSites Consulting. Eastern Europe and Asia are the regions with the lowest use (4 out of 10), while South America has the highest usage in terms of percentage (95%). Globally, Facebook remains the most popular online platform (51% use Facebook), followed by MySpace (20%) and Twitter (17%).
Read more »The launch of The Conversation Manager in Rotterdam yesterday was great. 150 Dutch marketers came and listered to our story. I would like to thank all of you for coming, sharing ideas, Twitter messages, mails, SMS's and so on. I had a great time and I'm looking forward to keep the conversation going.
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