Conversation Management | Everything you need to know to survive the age of conversations

5 Pillars for Structural Collaboration with your Customers

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by Steven Van Belleghem on May 29, 2012in the categories Conversations, Social WebNo Comments

Tom De Ruyck and myself recently conducted a qualitative study about structural collaboration between companies and consumers. The target group of our research project were C-level people of global brands. In the next few days, we will introduce all the findings from this study. The attached PowerPoint available on SlideShare contains all details of the study and is available for download.
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The UK launch of the Conversation Company

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by Steven Van Belleghem on May 24, 2012in the categories ConversationsNo Comments

Tuesday we had our London booklaunch of The Conversation Company. It was great to meet with so many clients, some new friends and our InSites Consulting London team. I really appreciate all the nice words and wonderful feedback. Feel free to download the presentation and share it with your friends.

Hope to meet some of you in London again at the Insight Show (part of Marketing Week Live) at the end of June. I’m presenting on Wednesday 27 June. Registration is free via the Marketing Week website.
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Introducing: From Co-creation to Collaboration [Video]

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by Steven Van Belleghem on May 9, 2012in the categories ConversationsNo Comments

In this video I am introducing a new research paper I’ve conducted together with Tom De Ruyck, head of Research Communities at InSites Consulting. The paper, “From co-creation to collaboration” is about giving consumers a voice in your company in a strucutural way. For the research, Tom and I have interviewed 15 CEO’s and decision makers at companies operating on a global level.
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The Future of Connected Consumer Electronics [Infographic]

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by Elias Veris on May 7, 2012in the categories Mobile1 Comment

HTML5. 1080p. Eye tracking. Voice control. Multi core processors. RGBW coding. Near Field communication. Uneatable Ice Cream Sandwich. Yes, those are a lot of techy terms combined, don’t you think. Today, I came across this interesting infographic made by Symphony Teleca. You don’t really need them (as they claim), I guess. But you might like to take a tour through the future of connected consumer electronics in the infographic below. Just to stay a bit… up to date or something.
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The Story of The Conversation Company

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by Steven Van Belleghem on May 3, 2012in the categories Conversations, Social Web1 Comment

In the last two months, we’ve published several blogposts introducing my new book The Conversation Company. For the Belgian and Dutch booklaunch that we organized in March, I’ve assembled a paper for marketingblog Frankwatching in Dutch, and we’ve now “translated” that paper for you in English to download, print and or read. We’ve done that in our warming up for the booklaunch in the UK (check out this blogpost about our Uk office and the launch), that is due on May 22. Find the paper below on SlideShare, registrations for the UK booklaunch are still open!
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The UK launch of the Conversation Company

Introducing: From Co-creation to Collaboration [Video]

The Future of Connected Consumer Electronics [Infographic]

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The 10 most FAQ of Conversation Management

Blog

5 Pillars for Structural Collaboration with your Customers

The UK launch of the Conversation Company

Introducing: From Co-creation to Collaboration [Video]

The Future of Connected Consumer Electronics [Infographic]

The Story of The Conversation Company

Subscribe to our newsletter

Get Ready for Marketing 2020

Book a speech

The 10 most FAQ of Conversation Management