Employees are the tangible evidence of your culture: they create the customer experience which is so determining for your positioning. Social media are the levers to expand the conversations about your company, they enable you to collaborate in a structural way with your consumer.
The Conversation Company shares insights in the underused conversation potential of your company. How culture, people and social media can help build a future-proof company in a transparent world.
Of course the actual practice has not been forgotten, the book contains a detailed implementation schedule which describes how to transform your company into a Conversation Company in 3 major steps.break
In the news
De Gentse ondernemer 2012 (Stad Gent (BE) - 18/07/2012)
Social Media nog niet overal ingevoerd (Haarlems Dagblad (NL) - 17/07/2012)
Boekrecensie: The Conversation Manager (hallo! community (NL) - 17/07/2012)
Book Review: Creating the Conversation Company (CMS Wire (US) - 09/07/2012)
Great by choice (Flanders DC (BE) - 04/07/2012)
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