Attracting customers’ attention is what we all want to do and LinkedIn has always kept this in mind. LinkedIn became a large social network with millions of members and is an obvious tool for business nowadays. Different buttons are already introduced in the last years, the “share” button and the “recommend” button are good examples. The new “share” button gives us the opportunity to share different articles with our network, the “recommend” button was, as we see it now, a first step in the direction of the new “Follow” button (see: TechCruch).
Read more »A six step Content Marketing Model
A pragmatic 6 step approach to start with content marketing. For most marketers content marketing is intangible. This paper makes content marketing very easy to understand and it guides you through to basic principles behind the philosophy.Book a speech
Social Media around the World
Check out this free InSites research report of a global social media study. What to expect? More than 1.000 facts & figures about social media in more than 30 countries.Social Media Integration
Free research report based on a survey among 400 senior managers in UK and USA. Goal was to measure the level of social media integration and the effects social media integration has.



