You might be surprised to see an article about the creation of Infographics on the Conversation Managers blog, but there’s a good reason for that.
Infographics give a visual representation of information quickly and cleary even when the information itself is complex and difficult. They give an overview of the information, order things, show relations and can inspire you to read the information itself. No wonder that infographics work well in the 140 characters information age.
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If you start acting in social media, you will get dizzy about the data available. There are at least 100 ways to measure social media.
But according to Web 2.0 Expo presentation of Margaret Francis, head of product strategy at social media monitoring vendor Lithium, we need to “Measure strategy, not stuff.”
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Two weeks ago I was invited in a Belgian radio show to talk about the future of television advertising. A big Belgian broadcaster decided to drop one of their formats because more than 20% of the viewers were recording the show, watched later and skipped advertising. Because of this consumer behavior, the revenues for the TV station were decreasing and the ROI of the show is too low. This opened up a whole debate about the future of TV advertising.
Read more »A good Guerrilla Marketing campaign can ignite a great conversation about or even with your brand. With the right creativity even Guerrilla campaigns with a small budget can result in an excellent word of mouth effect. In this article I’ve collected a great set of Guerrilla Marketing campaigns for you. Not a strategic high level article, but just a great collection for your inspiration. It starts with Assvertising (no this is not a typo) and it ends with… well you’ll see 
You probably didn’t miss the fact that Charlie Sheen has a verified twitteraccount and set a new Guiness World Record by racking up 1 million Twitter followers in the shortest time ever.
But did you ever heard of Ad.ly?
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